Tasmania launches bold new campaign to get more people bowling
Tenpin Bowling Tasmania has launched its latest promotional campaign, There’s Nothing Like a Strike — a bold and vibrant call to action encouraging Tasmanians of all ages to hit the lanes, have a laugh, and rediscover the joy of bowling.
Whether it’s the sound of the pins crashing, the friendly competition with mates, or just escaping the everyday grind — there’s truly nothing like it.
“Bowling has always been about more than just the game,” said Garry Crick, President of Tenpin Bowling Tasmania. “It’s fun, social, active and accessible to everyone — no matter your age, ability or experience. This campaign is about reminding people just how good it feels to roll a strike, and encouraging new and returning bowlers to join in. That may be a social game or joining a league.”
The campaign features real stories from local bowlers, vibrant digital content, and promotions at bowling centres across Tasmania — from the recently renovated The Alley Entertainment Centre in Devonport to Launceston Lanes and Zone Bowling Moonah in Hobart.
Social media ads, in-centre promotions and short video reels will showcase the excitement and inclusivity that make tenpin bowling such a popular pastime.
Try Bowling Today
To celebrate the launch, Tenpin Bowling Tasmania is inviting the community to simply “Try Bowling” — making it the perfect time to bring friends, family or colleagues together for some healthy fun.
“We’re seeing more and more people looking for ways to connect, stay active and enjoy life offline,” said Karen Commane, Campaign Coordinator. “Bowling offers all that and more — and we can’t wait to see the community get behind this campaign.”
Where to Bowl
The Alley Entertainment Centre
103–105 William St, Devonport
Bookings: (03) 6447 116
Launceston Lanes
20 Innocent Street, Kings Meadows, TAS 7249
Bookings: (03) 6344 9933
Zone Bowling Moonah
162 Main Rd, Moonah TAS 7009
Bookings: (03) 6145 0450
About the Campaign
There’s Nothing Like a Strike is a state-driven initiative proudly supported by Tenpin Bowling Australia, the national sporting organisation for tenpin bowling. It forms part of TBA’s wider commitment to growing participation and celebrating the unique culture of our sport across the country.
You can see more about the There’s Nothing Like a Strike campaign, including featured videos and stories, by clicking the button below.